Video Creative · Content Strategist

Radhi "Rad"
Razali.

Singapore — Available for hire

I make brands look human and stories feel real.
Theatre-trained. Camera-ready. 5 years in the field.

View My Work Get in touch
700K+
TikTok Likes
50K+
Views on X
5yrs
Creating
Videography
Storytelling
Directing Talent
Photography
Sony Alpha
Gimbal / Lighting
Social Media
Lightroom
Scriptwriting
On-Camera Hosting
About

Built in the field.
Trained on stage.

I'm a video creative and content strategist with 5 years of storytelling-led content, primarily on TikTok. My background in theatre and performance means I understand what makes a performance land — both in front of and behind the camera.

Over the past 6 months I've embedded formal videography into my practice — Sony Alpha cameras, gimbals, and social-ready lighting setups. I can talent, direct, shoot, and edit.

I come from 5 years in the fire service. I work fast, stay composed under pressure, and I don't waste anyone's time — mine or yours.

Skills
Videography
Sony Alpha · Gimbal · Lighting
Social-first Content
TikTok · Instagram · X
Photography
Lightroom · Client albums
On-Camera & Direction
Theatre-trained · Talent direction
Portfolio

Selected Work

Full portfolio →
Crypto / Web3
Base · Coinbase
50K+ views on X · Brand storytelling
Brand Film
Sony
Product-led storytelling · Social campaign
Crypto / Web3
Virtuals Protocol
Social-first video · Web3 audience
Photography
Base · Photo
Full album shoot · Lightroom edit
Storytelling
TikTok Originals
700K+ likes · Narrative-driven content
Brand Video
Client Work
UGC · Social ads · Direction
TikTok
700K
Likes across content

Five years of storytelling-led content on TikTok — not viral tricks, but an audience built on consistency, craft, and genuine connection with viewers.

Platform focus
TikTok · Instagram · X
Content style
Narrative / Storytelling
Top campaign result
50K+ views on X (Base)
Handle
Brands I've worked with
Sony
Coinbase
Base
Virtuals Protocol
Contact

Let's build
something.

Available for full-time roles and freelance projects.
No pressure, no sales talk — just good work.

TikTok / Instagram
Based in
Singapore
Available for
Full-time · Freelance
Full Portfolio